Renewal and Long-Term Funder Retention

Description:

Securing a grant is an achievement. Turning that grant into long-term funding is a strategy.

Too often, organizations focus intensely on winning the award, then treat reporting and communication as compliance tasks rather than opportunities to strengthen the relationship. In reality, renewal decisions are shaped long before the next application is submitted.

During this session Alice Ruhnke will show you how you can use reporting, strategy, and relationship management to increase lifetime funder value. You’ll see how to approach grants with renewal in mind from day one.

You’ll learn how to:

• structure interim and final reports to strengthen future funding;
• track and communicate outcomes in ways funders value;
• show value to funders who have less stringent reporting requirements;
• position success stories strategically; and,
• develop renewal strategies before the grant period ends.

You’ll leave with a clearer plan to move from one-time awards to sustained funding relationships.

Who should attend:

This session is designed for grant professionals looking to maximize lifetime funder value.

After the webinar, you’ll receive:

• slides and handouts; and,
• a link to the webinar recording.