Webinar recorded on 04.28.25.
Description:
As the funding landscape evolves, more grantmakers are prioritizing economic value alongside social good. Nonprofits that can demonstrate how their initiatives stimulate local economies, reduce public costs, or contribute to workforce development will have a competitive edge in securing funding. To stand out, organizations must move beyond traditional impact statements and clearly articulate their economic contributions.
In this TargetED, Alice Ruhnke will guide you through strategies for quantifying and communicating your program’s economic impact. You’ll learn how to translate social outcomes into compelling economic benefits that resonate with funders focused on social investments with tangible returns.
You’ll learn:
- why demonstrating economic impact is crucial in today’s grant applications;
- methods for quantifying the economic value of nonprofit programs, including cost savings, economic stimulation, and workforce development;
- strategies for effectively communicating economic impact using data, case studies, and storytelling; and,
- how to craft compelling narratives that connect social outcomes to funders’ economic priorities.
Who should attend:
TargetEDs are designed with beginners in mind. This session is perfect for nonprofit professionals, grantwriters, and program managers looking to enhance their proposals by incorporating economic impact data and analysis.
After the webinar, you’ll receive:
- slides and handouts; and,
- a link to the webinar recording.
Alice Ruhnke
Alice Ruhnke is the President of GrantStation. Having raised over $45 million from federal, state, and private grantmakers, she knows what it takes to get funded. As a former nonprofit program coordinator and director, and Founder of The Grant Advantage, Alice has a deep understanding of the challenges that nonprofits face. Over the last 20 years she's worked in the trenches with hundreds of nonprofit organizations to improve their capacity to raise funds. Alice is an author and educator with a passion to share her expertise. Her insightful trainings on grant proposal writing and development, community change models, service projects, and measuring outcomes have helped over 4,000 individuals positively impact their communities. Alice earned the Grant Professional Certified (GPC) credential in 2025, a distinguished certification that recognizes expertise in grantsmanship through a rigorous, experience-based examination.
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